Project Description

Tommy’s Charity

PAY PER CLICK ADVERTISING

Summary & Services

Tommy’s wanted to increase their online visibility and awareness in order to accomplish a range of goals including online donations, fundraising event sign-ups, and general awareness of pregnancy and it’s potential problems.

We took over their charity Google Ads and paid ads account, rebuilt their campaigns, and started managing them on a monthly basis. We also increased flexibility in order to allow targeting of specific fundraising events when places need filling.

  • PPC Management

  • Google Ad Grants

  • Google Ads Standard

Results

Our restructure and management has resulted in a massive increase in Google Ads traffic and with the improved quality we were also able to apply for extra spend on the Google Ad Grants account, moving up from $10k to $40k/mth.

300% Traffic Increase
400% Conversion Increase
40% Decrease in Cost/Click
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